Putting Passion to Paper

Building Inspirational Resumes, CVs and Cover Letters

“ Be yourself because everyone else is already taken.” ~ Oscar Wilde

When it comes time to put passion to paper, many people struggle. Every year students tell me they have no problem conveying passion in person but when it comes time to construct a resume, energy and originality disappear. Instead of being themselves, they sound just like everyone else.

Hitting this wall happens for a couple of reasons. Face-to-face communication gives us additional tactics for conveying passion. We can engage non-verbals (e.g. tone of voice, posture), answer questions, and instantly cater our story to our audience. The biggest obstacle, however, is the unconscious shift in focus that takes place when it’s time to construct a resume. We move from a focus on story to a focus on structure. This shifts communication from why you do what you do to only what you do. As we discovered in Standing Apart in a Competitive Market, focusing on what instead of why takes the inspiration out of the conversation. The goal of this program is to learn how to put it back.

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