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SUMMARY:November HBE@OSU
DESCRIPTION:Come to the Chocolate Cafe on Wednesday\, November 30th at 6 PM to chat with your OSU Envoys about this month’s HBE lesson! This month’s lesson tackles “The Value Proposition\,” and how important it is to create a business that fosters a strong mission statement and purpose. RSVP today to reserve your spot for some delicious food at the Chocolate Cafe\, located at 1855 Northwest Blvd\, Columbus OH 43212
URL:https://harbor.vet/event/november-hbeosu/
LOCATION:Chocolate Cafe\, 1855 Northwest Blvd\, Columbus\, OH\, 43212\, United States
CATEGORIES:HBE Ohio State
ATTACH;FMTTYPE=image/jpeg:https://harbor.vet/wp-content/uploads/2022/11/Harbor_Events_HBE-1.jpg
ORGANIZER;CN="Frank Marrone":MAILTO:marrone.25@osu.edu
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UID:10000063-1669834800-1669838400@harbor.vet
SUMMARY:November HBE Meetup @ MSU CVM
DESCRIPTION:November Harbor Business Experience Meet up aims to help students more deeply understand the concept of value. It’s important to understand your Value Proposition (the first fundamental included on the Business Model Canvas) as well as how to communicate your value proposition. This is probably the most important lesson of the course. In business\, everything rides it. The future of your company literally depends on your value proposition and how effectively your client communication (i.e.\, your pitch) leads to paying customers. \nThink you won’t do this as a regular practicing vet? Think again.\nYou have to pitch your value when finding a job. After diagnosing an animal’s illness\, you have to pitch the value of your treatment recommendations to the animal’s owner. There was once a time when most clients would take your word as the “expert” and simply follow doctors’ orders. Thanks to the democratizing effect of the Internet\, those days are gone. If the owner doesn’t see the value in what you recommend\, then they won’t follow your recommendations.\nIf you want to drive real positive change in your practice\, you won’t be able to do it alone. Want to implement a new healthcare tool in your practice? Want to get the team together for a meeting? You’re going to have to communicate the value of doing so in order to influence and move people. If your practice’s team can’t see the value in changing\, then they won’t change. \nRather than leading with “push” tactics that can involve force or coercion\, try “pull” tactics. When you’re able to identify and communicate the value your customer wants to see\, you pull them into your world with meaning and connection. Empathy is a truly a required skill for identifying\, honing\, and perfecting your value proposition. Defining your organizational values also attracts those who believe what you believe\, ultimately helping you drive internal action as well as external customer acquisition. \n 
URL:https://harbor.vet/event/hbe-msu-cvm/
LOCATION:VMCVM\, 205 Duck Pond Dr (room 102)\, Blacksburg\, VA\, 24060\, United States
CATEGORIES:HBE Michigan State
ATTACH;FMTTYPE=image/jpeg:https://harbor.vet/wp-content/uploads/2022/11/Harbor_Events_HBE-1.jpg
ORGANIZER;CN="Alexia Mazarella":MAILTO:mazzare5@msu.edu
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